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A. The ability to communicate clearly with the team that created the site
B. An understanding of the scripting language and database type used on the site
C. An understanding of the language and culture of the audience you want to reach
D. An understanding of the importance of the just-in-time (JIT) process to the company
Answer: C
2. You are transitioning from a traditional "brick-and-mortar storefront that accepts credit cards to a new e-commerce storefront. Which payment method would be most appropriate during the transition?
A. Cash on delivery (c.o.d.)
B. Open Buying on the Internet (OBI)
C. Credit card with offline processing
D. Advance payment using check or money order
Answer: C
3. Which technology provides channel security (privacy and authentication) through encryption, and reliability through a message integrity check (secure hash functions)?
A. SET
B. SSL
C. HTTP
D. S-HTTP
Answer: B
4. Marty included a banner ad for her online MP3 player store on a music download Web site. She found that 72 percent of users who visited the site via banner ad clickthrough became customers. Which of the following is the term for this percentage?
A. Exposure rate
B. Purchase rate
C. Conversion rate D. Clickthrough rate Answer: C
5. You are running a site that provides e-learning services to several Fortune 100 companies.This site is available at the following location: www.appliedlearningservices.com. A new customer wants to access the same server at a new name: www.als1.com. Which type of DNS entry should be created?
A. A
B. MX
C. AAAA
D. CNAME Answer: D
6. Which of the following is the most effective option for detecting a site attack by someone who wants to modify your customer database?
A. Implementing a firewall
B. Using antivirus software
C. Using an intrusion detection system
D. Limiting the open ports on the system Answer: C




